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franchise marketing solutions

4 Major Marketing Problems Facing Franchise Owners

Corporate vs. Franchisees: Most Common Marketing Issues For many franchise companies, the traditional advertising channels they were able to control in-house that drive leads and brand visibility  (such as portals, print advertising, PR) are not working as effectively as they…
How to Work Lightning Fast

How to Work Lightning Fast

Organize & Plan Tasks The conventional wisdom in digital work these days says that sometimes you just need to get started  to get things moving , that you shouldn’t worry too much about how you get into your work, just…
rich cards for seo example

Rich Cards in SEO: How to create with schema for Google structured data

6-Step Guide to Creating Rich Cards for Google What Are Rich Cards? Google launched rich cards for SEO in 2016 as a new way for site owners to present previews of their content on the search engine results page. Rich…
digital agency at a meeting

5 Things You Should Know About Your Digital Agency

How long have they been in business? Not every digital agency is a startup still running on venture capital funds. For example, Xivic has been in business for over 20 years and there are plenty of agencies that have been…
NEAR ME OPTIMIZATION: THE TRUTH ABOUT LOCAL INTENT

Near Me Optimization: The Truth About Local Intent

It’s been years since mobile queries, and specifically, voice searches have taken over, but the debate over the purpose and performance of “near me” optimization is still unsettled. Many content specialists warned website owners of the harm of incorporating the…
Two people looking at and discussing what is on the computer monitor

Magento 2 Community or Enterprise? Choose the version right for you

Magento is one of the most powerful online shopping cart tools used today; an open-source platform for building eCommerce websites. Companies of all sizes use Magento as their web store solution due to its wide-ranging features and ease of use. …
Three men discussing in front of a computer monitor

How to Choose the Right Magento Partner for your migration

The 3 Must-Haves For Any Magento Developers You Hire Magento is one of the most used eCommerce platforms on the web today; 1 out of every 10 sites online uses Magento. However, many businesses still have trouble deciding on which…
how to swtich to HTTPS

How To Switch To HTTPS: 30-point migration checklist

How to Perform an SSL Migration Xivic’s technical team follows a thorough process to conduct secure and smooth client SLL migration, but if you’re looking for somewhere to start, here are the beginning necessary steps to migrate to an SSL…
Computer on desk with eCommerce website open

Magento or Shopify: Tips to choose the best Commerce Platform

Shopify and Magento are two of the leading eCommerce platforms on the web today. Both have tens of thousands of users and produce tens of billions in annual sales for their customers. But which is better? Are there major differences…