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Types of organic traffic

The changing nature of “Organic” traffic

Whichever side of the client/customer relationship you’re on in the digital world, whether you’re giving reports or reading the reports, “Organic” traffic is the most significant data point in all of web traffic analysis. But what exactly is organic traffic?…
supreme court ada website compliance

Major Supreme Court Case Rules in Favor of ADA Website Compliance vs. Dominoes

The Supreme Court has rejected Domino’s appeal in a landmark ADA website compliance case. The decision could set a precedent and have widespread effects on any business or organization that operates a website in the United States, as they would…
Guide To Legal Risk of Website ADA Compliance

Legal Risk Guide to ADA and WCAG Site Compliance

What is the ADA? The Americans with Disabilities Act was signed into law in 1990, and require businesses that serve as “places of public accommodation” to remove “barriers to access” that would prevent a disabled person from suing that businesses…
ADA FAQs for Developers

ADA and WCAG FAQs for Developers

Why are Developers Being Tasked with Complying with ADA? Title III of the American Disabilities Act requires that businesses and other organizations’ websites are included in the “places of public accommodation” that entail all ADA compliance regulations. Any website with…
ADA compliance FAQ

ADA and WCAG FAQs for Website & Business Owners

How is the ADA an issue for Website or Business Owners? The American Disabilities Act (ADA) has been used in recent years increasingly that “barriers to access” is not limited to physical locations of business, but also freely available information…
franchise marketing solutions

4 Major Marketing Problems Facing Franchise Owners

Corporate vs. Franchisees: Most Common Marketing Issues For many franchise companies, the traditional advertising channels they were able to control in-house that drive leads and brand visibility  (such as portals, print advertising, PR) are not working as effectively as they…
How to Work Lightning Fast

How to Work Lightning Fast

Organize & Plan Tasks The conventional wisdom in digital work these days says that sometimes you just need to get started to get things moving, that you shouldn’t worry too much about how you get into your work, just get…
rich cards for seo example

Rich Cards in SEO: How to create with schema for Google structured data

6-Step Guide to Creating Rich Cards for Google What Are Rich Cards? Google launched rich cards for SEO in 2016 as a new way for site owners to present previews of their content on the search engine results page. Rich…
digital agency at a meeting

5 Things You Should Know About Your Digital Agency

How long have they been in business? Not every digital agency is a startup still running on venture capital funds. For example, Xivic has been in business for over 20 years and there are plenty of agencies that have been…