Jessica Scully Carak
VP, Growth & Data Strategy
Connecting business priorities with the discovery and conversion work needed to support them.
AEO & AI Search Visibility
Help buyers understand your business in AI search.
See how your business appears when buyers ask search engines and AI assistants for answers. We establish a visibility baseline, improve the content and technical issues behind it, and evaluate what happens when people reach your site.
What we deliver
Start with the questions that influence a choice.
Which providers should buyers consider? How do the options differ? What evidence supports the decision? Together, we define the questions, audience and evaluation conditions before assessing your visibility.
-
A documented visibility baseline
Record dated observations across the question set, including answer patterns, brand mentions and cited sources. Preserve the conditions needed to make later comparisons useful.
-
Priority content and technical improvements
Review the clarity of your services, expertise and evidence. Identify content gaps and technical access issues, then scope the writing, design and engineering needed.
-
An evaluation plan beyond mentions
Review changes across the question set and identifiable referral behavior. Connect those observations with engagement and inquiry quality, keeping attribution limits explicit.
Related guide
Make useful, verifiable content the starting point.
A clear explanation of your business, supported by evidence buyers can inspect, gives the work a foundation. Our guide explains how to approach useful content and evaluation for AI search visibility.
Read the AI search visibility guideBring evidence buyers can check.
Start with the services you want to be known for, the comparisons buyers make and the case studies, expertise or product information behind your claims. Subject-matter experts approve the facts before more content is created.
Make the destination as useful as the answer.
The page a buyer reaches needs to explain your relevance, show credible evidence and make the next action clear. Your scope identifies the improvements, implementation owners and review cadence; visibility observations remain distinct from business results.
When to start elsewhere
-
SEO & Content
If the immediate gap is the clarity, structure or discoverability of your core pages, address that foundation.
-
Conversion & Analytics
If buyers reach the site but struggle to take the next step, investigate and improve the journey after discovery.
Which questions should lead buyers to your business?
Bring your priority services, the comparisons buyers make and the evidence behind your claims. We will define the question set and the first improvements to evaluate.