Jessica Scully Carak
VP, Growth & Data Strategy
Connecting business priorities with the discovery and conversion work needed to support them.
AEO & AI Search Visibility
Help buyers find and evaluate your business in AI search.
Understand how your business appears when buyers ask search engines and AI assistants for answers. We connect a clear visibility baseline with useful content, technical improvements and a way to evaluate what happens next.
Start with the questions your buyers ask.
Which providers should they consider? How do the options differ? What evidence supports the decision? We define the relevant questions with your team and assess how your business, expertise and sources appear in the answers.
A documented set of buyer questions
Agree a question set, audience and evaluation conditions. Record answer patterns, brand mentions and cited sources so later observations have a useful point of comparison.
Pages and technical issues to address first
Review the clarity of your services, products, expertise and supporting evidence. Prioritize content gaps and technical access issues, then scope the writing, design and engineering needed to address them.
Evaluation beyond visibility
Review changes across the question set and inspect identifiable referral behavior. Connect those observations with engagement and inquiry quality, while keeping attribution limits explicit.
Build a useful buying experience after discovery.
Being mentioned is one part of the journey. The page a buyer reaches needs to explain your relevance, show credible evidence and make the next action clear. Our growth, design and engineering teams can carry the work through to that experience.
Your team receives the question set, dated observations and source records, page recommendations and results of the agreed improvements. Subject-matter experts approve claims and supporting evidence. Define the review conditions and attribution limits before treating a visibility change as a business result.
Bring evidence your buyers can check.
Start with the services you want to be known for, the comparisons buyers make, and the case studies, expertise or product information that support your claims. We assess those materials before proposing more content.
How are buyers discovering your business now?
Let's identify the questions, content and experience that deserve attention first.